23.04.2008
TREIF supports campaign of the German Engineering Federation against the counterfeiting industry
Original technology pays off
Original technology pays off: That’s the core message of a new VDMA campaign (German Engineering Federation). As a member of the Federation, TREIF also supports the campaign. With the slogan “Choose the Original – Choose Success” the Federation and its members address to potential customers in order to fight the counterfeiting industry and the violation of intellectual property rights. The campaign makes obvious that it is in the very interest of every buyer to invest in original technology. The campaign is based on five main arguments for original machines and equipment: quality, innovation, efficiency, experience and safety. www.vdma.org/original |
